[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fcyg_tbyDMDue6Ck9sccw4P5HkuisNS9x4-ZdwMF7ufE":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":16,"related":17,"source":27,"type":28},[],"2023-10-23 22:23:31",101324411,[8,9,10,11],"便利品","选购品","特殊品","非渴求商品",{"courseId":13,"courseImg":14,"courseName":15},"5bd3b8b9393a4e092864ecc7f88338b6","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F7482914ad99088d5956f69e3cacc38db.jpg","企业管理概论","油盐酱醋属于( )",[18,29,38,47,56,65,74,84,93,102],{"answer":19,"createTime":5,"id":20,"options":21,"question":26,"source":27,"type":28},[],101324402,[22,23,24,25],"舒肤佳牌香皂","金利来牌衬衣","古董","精工牌手表","以下哪种商品更适宜采用密集分销策略?( )","v1",0,{"answer":30,"createTime":5,"id":31,"options":32,"question":37,"source":27,"type":28},[],101324403,[33,34,35,36],"广告","人员推销","公共关系","营业推广","旨在促发顾客的购买行动而在短期内采取的各种激励手段称为( )",{"answer":39,"createTime":5,"id":40,"options":41,"question":46,"source":27,"type":28},[],101324404,[42,43,44,45],"配套包装","附赠品包装","分档包装","再使用包装","用料与设计精美的酒瓶,在酒消费之后可用作花瓶或凉水瓶,这种包装策略是( )",{"answer":48,"createTime":5,"id":49,"options":50,"question":55,"source":27,"type":28},[],101324405,[51,52,53,54],"心理因素","产品质量和性能发挥状况","付款方式","他人态度","消费者的购后评价主要取决于( )",{"answer":57,"createTime":5,"id":58,"options":59,"question":64,"source":27,"type":28},[],101324406,[60,61,62,63],"潜伏需求","充分需求","不规则需求","过量需求","夏季,"波司登"羽绒服通过打折等促销措施而出现了淡季热销的局面.可见,该厂家深刻领悟到羽绒服的需求属于( )",{"answer":66,"createTime":5,"id":67,"options":68,"question":73,"source":27,"type":28},[],101324407,[69,70,71,72],"推销观念","生产观念","市场营销观念","社会市场营销观念","许多冰箱生产厂家近年来高举"环保"、"健康"旗帜,纷纷推出无氟冰箱.它们所奉行的市场营销管理哲学是( )",{"answer":75,"createTime":76,"id":77,"options":78,"question":83,"source":27,"type":28},[],"2023-11-18 13:24:27",101324408,[79,80,81,82],"地理细分","人口细分","心理细分","行为细分","在春节、中秋节、情人节等节日即将来临的时候,许多商家都大作广告以促销自己的产品.他们对市场进行细分的方法是( )",{"answer":85,"createTime":5,"id":86,"options":87,"question":92,"source":27,"type":28},[],101324409,[88,89,90,91],"菲利普•科特勒","恩格尔","麦卡锡","鲍敦",""家庭收入越低,人们用于饮食的支出在家庭收入中的比重越大;反之,随着家庭收入增加,人们用于饮食支出的比重降低……"这是德国统计学家( )的研究发现",{"answer":94,"createTime":76,"id":95,"options":96,"question":101,"source":27,"type":28},[],101324410,[97,98,99,100],"人口环境","经济环境","自然环境","文化环境","自下半年以来,我国能源和原材料供应出现全面紧张状态,其中最突出的表现是"电荒".今年的电力短缺创历史记录,限电省市从去年的11个扩大到19个.这一现象属于( )",{"answer":103,"createTime":5,"id":6,"options":104,"question":16,"source":27,"type":28},[],[8,9,10,11]]