[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$f7mcTZgsg8WAowsUBW3QFxbcZ9fMcF3NAkW1_R6HfSI4":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":16,"related":17,"source":23,"type":24},[],"2023-12-13 21:31:49",113811125,[8,9,10,11],"产品观念","推销观念","生产观念","市场营销观念",{"courseId":13,"courseImg":14,"courseName":15},"136691e6e386b5f6f893f4e33e8dc9f7","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F068695509a0de4ca42d1bcbf577d75b2.jpg","市场营销学A","工商企业的市场营销工作最早是以( )为指导思想的",[18,25,34,37,46,51,60,69,78,87],{"answer":19,"createTime":5,"id":20,"options":21,"question":22,"source":23,"type":24},[],113811123,[10,8,9,11],""酒香不怕巷子深"、"一招鲜、吃遍天"等说法,反映了企业的( )","v1",0,{"answer":26,"createTime":5,"id":27,"options":28,"question":33,"source":23,"type":24},[],113811124,[29,30,31,32],"经济学","行为学","心理学","应用科学","市场营销学是一门( )",{"answer":35,"createTime":5,"id":6,"options":36,"question":16,"source":23,"type":24},[],[8,9,10,11],{"answer":38,"createTime":5,"id":39,"options":40,"question":45,"source":23,"type":24},[],113811127,[41,42,43,44],"推销已经生产出来的产品","发现需要并设法满足他们","制造优质廉价的产品","制造大量的产品并推销出去","市场营销观念的中心是( )",{"answer":47,"createTime":5,"id":48,"options":49,"question":50,"source":23,"type":24},[],113811128,[10,8,9,11],"一种观点认为,只要企业能提高产品的质量,增加产品的功能,便会顾客盈门.这种观念就是( )",{"answer":52,"createTime":5,"id":53,"options":54,"question":59,"source":23,"type":24},[],113811129,[55,56,57,58],"市场--产品--市场","产品--市场--产品","资源--产品--市场","资源--市场--产品","市场营销观念的模式可概括为( )",{"answer":61,"createTime":5,"id":62,"options":63,"question":68,"source":23,"type":24},[],113811132,[64,65,66,67],"筹集经费","收集信息","引起需要","决定购买","一个消费者的完整购买过程是从( )开始的",{"answer":70,"createTime":5,"id":71,"options":72,"question":77,"source":23,"type":24},[],113811133,[73,74,75,76],"产品、价格、地点、促销","产品、价格、政治力量、促销","探查、分割、优选、定位","价格、地点、人力、公共关系","市场营销组合中的4P'S是指( )",{"answer":79,"createTime":5,"id":80,"options":81,"question":86,"source":23,"type":24},[],113811134,[82,83,84,85],"兴趣","需要","需求","购买力","潜在需求表现形式之一是有( )而无购买欲望",{"answer":88,"createTime":5,"id":89,"options":90,"question":95,"source":23,"type":24},[],113811136,[91,92,93,94],"经济环境","政治法律环境","社会文化环境","科学技术环境","( )是指人们在一定的社会环境中成长和生活,久而久之所形成的某种特定的信仰、价值观、审美观和生活准则"]