[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fOm86qEWg4h7qNlnVx48ctab1fbVzv1tEC-bHXCROQeQ":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":19,"related":20,"source":31,"type":72},[],"2023-12-19 06:18:39",116227165,[8,9,10,11],"产品价值","品牌价值","客户价值观","企业价值观",{"count":13,"courseId":14,"courseImg":15,"courseName":16,"workId":17,"workName":18},10,"53bfb3a5472d608ff99a740f7d9c9d12","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002Fba8df7d5885a19867269e99ce48bb54d.png","数字营销","7a4fd7aa3ceb498c83fc45b134743c41","新建作业20231016140506模块三","品牌价值体系的构成包括( )",[21,33,42,51,60,69,73,82,88,97],{"answer":22,"createTime":23,"id":24,"options":25,"question":30,"source":31,"type":32},[],"2023-12-19 06:18:38",116227142,[26,27,28,29],"历史交易","客户流失概率","产品购买情况","渠道使用频率","以下客户标签中,属于预测类标签的是( )","v1",0,{"answer":34,"createTime":23,"id":35,"options":36,"question":41,"source":31,"type":32},[],116227150,[37,38,39,40],"品牌广告歌曲","品牌声音","品牌标志","品牌广告语","用户听到&quot;噔,噔噔噔噔&quot;的音乐,就会联想到英特尔,这种品牌价值形态属于( )",{"answer":43,"createTime":23,"id":44,"options":45,"question":50,"source":31,"type":32},[],116227156,[46,47,48,49],"品牌客户价值","品牌功能价值","品牌情感价值","品牌观念价值","以下不属于品牌核心价值定位内容的是( )",{"answer":52,"createTime":23,"id":53,"options":54,"question":59,"source":31,"type":32},[],116227161,[55,56,57,58],"互动的时间和地点","互动的对象和形式","互动的时间和频率","互动的渠道和方式","对于客户互动时机的把握,企业要考虑的问题是( )",{"answer":61,"createTime":5,"id":62,"options":63,"question":68,"source":31,"type":32},[],116227164,[64,65,66,67],"原始标签、预测标签、模型标签、事实标签","原始标签、事实标签、模型标签、预测标签","预测标签、模型标签、事实标签、原始标签","预测标签、事实标签、模型标签、原始标签","客户标签构建的维度由浅入深分别是( )",{"answer":70,"createTime":5,"id":6,"options":71,"question":19,"source":31,"type":72},[],[8,9,10,11],1,{"answer":74,"createTime":5,"id":75,"options":76,"question":81,"source":31,"type":72},[],116227166,[77,78,79,80],"身份数据","行为数据","定性数据","定量数据","对企业来说,识别客户类型非常重要.客户数据类型主要有( )",{"answer":83,"createTime":5,"id":84,"options":85,"question":87,"source":31,"type":72},[],116227170,[39,38,40,86],"品牌包装","以下属于常见的品牌价值形态的有( )",{"answer":89,"createTime":5,"id":90,"options":91,"question":96,"source":31,"type":72},[],116227175,[92,93,94,95],"洞察核心需求","区隔竞争对手","维护自身利益","符合行业本质","企业进行品牌核心价值定位时需要考虑的因素有( )",{"answer":98,"createTime":5,"id":99,"options":100,"question":105,"source":31,"type":72},[],116227179,[101,102,103,104],"定位用户画像","分析触达场景","梳理用户的内容需求","挖掘差异化的内容","以下属于数字营销内容定位的方法的有( )"]