[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fGHwG_ACD_txki6L0zhwj2WvnLbL8aTkz7aRGp6WtKZA":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":19,"related":20,"source":24,"type":25},[],"2024-03-12 20:52:23",133805522,[8,9,10,11],"微观营销环境","宏观营销环境","内部环境","外部环境",{"count":13,"courseId":14,"courseImg":15,"courseName":16,"workId":17,"workName":18},22,"82094908cde329ed318a57d314d3fd50","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002Fa79a1530835ea52305aa5e28b5be813c.png","市场营销基础","f8d8396669aa46c1b127cb625f28e1b8","营销环境分析-章节测验","间接影响和制约企业营销活动的社会性力量和因素,我们称之为( )",[21,26,35,44,54,63,69,74,83,88],{"answer":22,"createTime":5,"id":6,"options":23,"question":19,"source":24,"type":25},[],[8,9,10,11],"v1",0,{"answer":27,"createTime":5,"id":28,"options":29,"question":34,"source":24,"type":25},[],133805525,[30,31,32,33],"会上升","会下降","大幅上升","保持不变","根据恩格尔定律,随着家庭收入的增加,用于食物支出的比例( )",{"answer":36,"createTime":5,"id":37,"options":38,"question":43,"source":24,"type":25},[],133805528,[39,40,41,42],"经济","政治","社会","技术","通过市场调查,保健品市场的兴起是由于人们的观念变化而起的,这种情况属于间接环境中的( )环境发生了变化",{"answer":45,"createTime":5,"id":46,"options":47,"question":53,"source":24,"type":25},[],133805531,[48,49,50,51,52],"消费者收入","市场供求","家庭生命周期阶段","产品质量","消费者家庭所在地点","影响消费者消费模式的因素主要有( )",{"answer":55,"createTime":5,"id":56,"options":57,"question":62,"source":24,"type":25},[],133805533,[58,59,60,61],"中间商","营销中介","物资分销机构","金融机构","产品从生产商流向消费者的中间环节或渠道,主要包括批发商和零售商的是( )",{"answer":64,"createTime":65,"id":66,"options":67,"question":68,"source":24,"type":25},[],"2024-03-12 20:52:24",133805536,[58,59,60,61],"帮助企业进行保管、储存、运输的物流机构,包括仓储公司、运输公司的是( )",{"answer":70,"createTime":65,"id":71,"options":72,"question":73,"source":24,"type":25},[],133805539,[58,59,60,61],"在企业营销活动中进行资金融通的机构,包括银行、信托公司、保险公司的是( )",{"answer":75,"createTime":65,"id":76,"options":77,"question":82,"source":24,"type":25},[],133805542,[78,79,80,81],"社团公众","社区公众","内部公众","俱乐部公众","与企业营销活动有关的非政府机构,如消费者组织、环境保护组织及其他群众团体属于( )",{"answer":84,"createTime":65,"id":85,"options":86,"question":87,"source":24,"type":25},[],133805545,[78,79,80,81],"企业内部的管理人员及一般员工属于( )",{"answer":89,"createTime":65,"id":90,"options":91,"question":96,"source":24,"type":25},[],133805547,[92,93,94,95],"人均国民收入","个人收入","个人可支配收入","个人可任意支配收入","( )是指在个人收入中扣除消费者个人缴纳的各种税款和交给政府的非商业性开支后剩余的部分,它构成人们实际的购买力"]