[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fxxBR9pZs0KEJwqbjFDrdelJJ1UIchepyGV8TwnfNXUo":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":19,"related":20,"source":31,"type":32},[],"2024-09-03 20:43:06",158750008,[8,9,10,11],"需要","需求","欲望","交换",{"count":13,"courseId":14,"courseImg":15,"courseName":16,"workId":17,"workName":18},10,"0c15f05cda34f6b8e96ab70cf70114dc","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F30e172eae625e0aeea0195ca1d362cf7.png","医药市场营销","work_36316058","一、医药市场营销绪论","药品市场营销的核心是( )",[21,33,41,51,61,64,73,78,88,96],{"answer":22,"createTime":23,"id":24,"options":25,"question":30,"source":31,"type":32},[],"2024-09-03 20:43:03",158749988,[26,27,28,29],"购买者","生产者","供应商","厂家","市场是某项商品或劳务的所有实际和潜在的( )","v1",0,{"answer":34,"createTime":23,"id":35,"options":36,"question":40,"source":31,"type":32},[],158749994,[9,37,38,39],"销售","供应","生产","市场营销管理的任务是刺激,适应及影响消费者的需求.从此意义上说,市场营销管理的本质是( )管理",{"answer":42,"createTime":43,"id":44,"options":45,"question":50,"source":31,"type":32},[],"2024-09-03 20:43:04",158749997,[46,47,48,49],"生产观念","产品观念","推销观念","社会市场营销观念","片面强调产品本身,典型的"酒香不怕巷子深"是指( )",{"answer":52,"createTime":53,"id":54,"options":55,"question":60,"source":31,"type":32},[],"2024-09-03 20:43:05",158750002,[56,57,58,59],"彼得.德鲁克","菲利普.科特勒","彼得·杜拉克","彼得·杜拉","美国现代营销学之父",{"answer":62,"createTime":5,"id":6,"options":63,"question":19,"source":31,"type":32},[],[8,9,10,11],{"answer":65,"createTime":66,"id":67,"options":68,"question":71,"source":31,"type":72},[],"2024-09-03 20:48:38",158750529,[69,70],"正确","错误","药品市场相关群体主导性强,主动性消费现象突出",3,{"answer":74,"createTime":66,"id":75,"options":76,"question":77,"source":31,"type":72},[],158750532,[69,70],"营销是推销的一部分",{"answer":79,"createTime":66,"id":80,"options":81,"question":86,"source":31,"type":87},[],158750536,[82,83,84,85],"血清","抗生素","三七粉","放射性药品","下列属于药品的是( )",1,{"answer":89,"createTime":66,"id":90,"options":91,"question":95,"source":31,"type":87},[],158750539,[92,93,94,9],"人口","购买力","购买欲望","药品市场具有三个要素( )",{"answer":97,"createTime":98,"id":99,"options":100,"question":105,"source":31,"type":87},[],"2024-09-03 20:48:39",158750542,[101,102,103,104],"需求缺乏弹性","存在被动消费的现象","需求波动幅度较小","具有较强的公共福利性","医药市场的特征"]