[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fZ2hefqlROEcCdZ63P7fkFJLcMwUPvmCJX0Gzpkg4fn4":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":19,"related":20,"source":31,"type":54},[],"2025-04-16 22:58:06",183255312,[8,9,10,11],"以非直接广告形式传递信息","能提升品牌形象","可促进产品销售","增强用户粘性",{"count":13,"courseId":14,"courseImg":15,"courseName":16,"workId":17,"workName":18},7,"22638bc4d292034cb7847dd4d408d0c1","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F67f9fd1984c0fe61d4fe4bfe81a47087.jpg","旅游新媒体营销","840f7c1e82a44fbc9a11dd50ca39bd43","软文营销策划练习题","软文营销的特点包括( )",[21,33,42,51,55,64,73],{"answer":22,"createTime":23,"id":24,"options":25,"question":30,"source":31,"type":32},[],"2025-04-16 22:58:05",183255309,[26,27,28,29],"报纸上的旅游攻略文章","旅行社网站上的产品介绍文案","旅行社发布的宣传旅游目的地的视频","杂志上的酒店推荐文字","根据形式不同,以下属于非文字类软文的是( )","v1",0,{"answer":34,"createTime":23,"id":35,"options":36,"question":41,"source":31,"type":32},[],183255310,[37,38,39,40],"吸引潜在客户,增加销售量","增加销售业绩,扩大市场份额","维护企业形象,应对危机事件等","提高品牌知名度","以下属于宣传类软文目的的是( )",{"answer":43,"createTime":23,"id":44,"options":45,"question":50,"source":31,"type":32},[],183255311,[46,47,48,49],"企业产品的介绍、优势及用户体验","品牌故事的叙述、品牌理念的传播及品牌形象的构建","服务内容的宣传","直接推销产品","品牌型软文着重于( )",{"answer":52,"createTime":5,"id":6,"options":53,"question":19,"source":31,"type":54},[],[8,9,10,11],1,{"answer":56,"createTime":5,"id":57,"options":58,"question":63,"source":31,"type":54},[],183255313,[59,60,61,62],"目标受众的分析","软文主题的确定","软文内容的撰写","发布渠道的选择","软文营销策划包括以下哪些内容( )",{"answer":65,"createTime":66,"id":67,"options":68,"question":71,"source":31,"type":72},[],"2025-12-04 06:41:17",249585663,[69,70],"正确","错误","软文营销策划是软文营销具体执行的过程.____",3,{"answer":74,"createTime":66,"id":75,"options":76,"question":77,"source":31,"type":72},[],249585664,[69,70],"线上软文只能在社交媒体平台发布.____"]