[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fr5wHmPakgJ0uE6Yp8CZ5OnLOWUJqbPV7XFJWyc8eCZo":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":19,"related":20,"source":31,"type":32},[],"2025-11-18 21:58:05",236472491,[8,9,10,11],"不是所有的购买者都会是企业的客户","不是所有的客户都能给企业带来收益","不加选择地建立客户关系可能造成企业定位模糊不清","选择正确的客户能增加企业的盈利能力",{"count":13,"courseId":14,"courseImg":15,"courseName":16,"workId":17,"workName":18},254,"ddb80e2971174d9c47de0c432c321291","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F8702528dac01d2d0d1cacc47198fbff4.jpg","客户关系管理","work_48274762","多选题复习","企业必须选择客户是因为()",[21,33,36,44,53,61,68,79,88,98],{"answer":22,"createTime":5,"id":23,"options":24,"question":30,"source":31,"type":32},[],236472490,[25,26,27,28,29],"选择与企业定位一致的客户","选择&quot;好客户&quot;","选择有潜力的客户","选择&quot;门当户对&quot;的客户","选择与忠诚客户具有相似特征的客户","选择客户的指导思想有()","v1",1,{"answer":34,"createTime":5,"id":6,"options":35,"question":19,"source":31,"type":32},[],[8,9,10,11],{"answer":37,"createTime":5,"id":38,"options":39,"question":43,"source":31,"type":32},[],236472492,[40,41,42],"信息需求","环境需求","情感需求","客户服务代表要关注客户的哪些需求",{"answer":45,"createTime":5,"id":46,"options":47,"question":52,"source":31,"type":32},[],236472493,[48,49,50,51],"对总成本的感知","对总价值的感知","对质量与价格之比的感知","对质量与价值之比的感知","客户感知价值包括了",{"answer":54,"createTime":5,"id":55,"options":56,"question":60,"source":31,"type":32},[],236472494,[57,58,59],"问卷调查","深度访谈","焦点访谈","客户满意度采集数据方法",{"answer":62,"createTime":5,"id":63,"options":64,"question":67,"source":31,"type":32},[],236472495,[65,66],"赋值","定位","李克特量表方法两步是",{"answer":69,"createTime":5,"id":70,"options":71,"question":78,"source":31,"type":32},[],236472496,[72,73,74,75,76,77],"奖励忠诚(重复多购优惠,特权、优待、机会、荣耀)","增强信任与感情","建立客户组织","提高客户的转换成本","加强业务联系、提高不可替代性","加强员工管理","提高客户忠诚的策略有",{"answer":80,"createTime":5,"id":81,"options":82,"question":87,"source":31,"type":32},[],236472497,[83,84,85,86],"客户识别","客户关系建立","客户关系保持","客户流失的管理及挽留","客户关系管理的主要内容包括",{"answer":89,"createTime":5,"id":90,"options":91,"question":97,"source":31,"type":32},[],236472498,[92,93,94,95,96],"客户的信息管理","市场营销管理","销售管理","客户服务管理和客户关怀","竞争对手信息搜集","客户关系管理的功能包括",{"answer":99,"createTime":5,"id":100,"options":101,"question":105,"source":31,"type":32},[],236472499,[102,103,104],"节约新客户的获取成本","缩减客户的保持费用","提高客户关系定位的准确性","识别客户的意义是"]