[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fOR6_hjvhvHUEzOlhmmXqguxTviaBLwJLt0ihTEnu6ZE":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":10,"question":16,"related":17,"source":27,"type":41},[],"2025-10-13 11:39:49",1073625104,[8,9],"对","错",{"courseId":11,"courseImg":12,"courseName":13,"workId":14,"workName":15},"1000085200","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002Fd8d50ac39cfa7a6bb55fda86b900adf0.jpg","体育市场营销","62253958","第四章单元测试","截至2022年,央视已经拥有英超、意甲、德甲、法甲的转播版权,欧洲足球五大联赛中就只差西甲.( )",[18,29,38,42,47],{"answer":19,"createTime":5,"id":20,"options":21,"question":26,"source":27,"type":28},[],1073625080,[22,23,24,25],"组织机构要素","任务要素","目标要素","时间要素","体育赛事营销计划一般关注( )几个要素","v2",1,{"answer":30,"createTime":5,"id":31,"options":32,"question":37,"source":27,"type":28},[],1073625090,[33,34,35,36],"全民性","长生命周期","商业价值高","壁垒高","体育赛事IP的特征包括( )",{"answer":39,"createTime":5,"id":6,"options":40,"question":16,"source":27,"type":41},[],[8,9],3,{"answer":43,"createTime":5,"id":44,"options":45,"question":46,"source":27,"type":41},[],1073625113,[8,9],"三次售卖理论运用在体育赛事营销中,第二次售卖的重点是关注产品内容,此模式也可称之为产品模式.( )",{"answer":48,"createTime":5,"id":49,"options":50,"question":55,"source":27,"type":56},[],1073625149,[51,52,53,54],"向体育赛事提供赞助和支持的企业","当地居民","主办体育赛事的当地政府","参与体育赛事的运动员","以下哪一项不是体育赛事营销的主体( )",0]