[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fE-9optEYoxbcP1qEDa6Ckni8cZnuQm_cj8Qgf53r4EE":3},{"answer":4,"createTime":5,"id":6,"options":7,"origin":12,"question":18,"related":19,"source":29,"type":30},[],"2023-05-07 18:40:49",962013840,[8,9,10,11],"奇葩说","吐槽大会","汉字英雄","乐队的夏天",{"courseId":13,"courseImg":14,"courseName":15,"workId":16,"workName":17},"1000008214","https:\u002F\u002Ftihai-oss-cloud.itihey.com\u002Fimg\u002F729ded3d8f743d1739dac1ce2f4f2b1e.jpg","从创意到创业","51030777","从创意到创业教程考试","马东借助( )成就了米未传媒.( )",[20,31,40,49,58,68,77,80,89,97],{"answer":21,"createTime":5,"id":22,"options":23,"question":28,"source":29,"type":30},[],962013816,[24,25,26,27],"关注顾客需求,拉近距离","注重产品开发的创新","重视产品质量","先进的营销理念","三星堆能够脱颖而出的原因在于( )","v2",0,{"answer":32,"createTime":5,"id":33,"options":34,"question":39,"source":29,"type":30},[],962013821,[35,36,37,38],"好的选题","当下的流量明星来打造","持续产生影响力","有粉丝","故宫博物院作为国内文创第一IP,三星堆想要真正实现与其媲美,在打造超级IP方面,其关键点在于( )",{"answer":41,"createTime":5,"id":42,"options":43,"question":48,"source":29,"type":30},[],962013828,[44,45,46,47],"跨界思维","思维定式","信息荣誉","信息茧房","现代营销之父"菲利普·科特勒·"在说:在注意力稀缺和信息碎片化的时代,品牌需要为消费者创造Wow Moment(惊叹时刻),这种惊叹时刻就当代来说,跨界营销成为了最具代表性的玩法.三星堆的创意无疑是让人惊叹的,请问三星堆产生创意的方法有心流体验、水平思考和( )",{"answer":50,"createTime":5,"id":51,"options":52,"question":57,"source":29,"type":30},[],962013833,[53,54,55,56],"完整性","元素性","趣味性","吸引性","三星堆文物产品的开发遵循了三要素原则,分别是故事性、传承性和( )",{"answer":59,"createTime":5,"id":60,"options":61,"question":66,"source":29,"type":67},[],962013834,[62,63,64,65],"以文化内涵为抓手,提炼产品卖点","故事与文化结合,加持三星堆文创的独特性","营造文化认同,刺激用户兴奋点","运用盲盒营销,打造产品的沉浸式体验","为推动三星堆文创进一步发展,可以从哪些方面实现营销破局?( )",1,{"answer":69,"createTime":5,"id":70,"options":71,"question":76,"source":29,"type":67},[],962013838,[72,73,74,75],"创新需要专注","创新要尊重客观规律","创新要有自己的价值主张","创新需要被管理","乐高的兴衰过程给我们带来的启示有().( )",{"answer":78,"createTime":5,"id":6,"options":79,"question":18,"source":29,"type":30},[],[8,9,10,11],{"answer":81,"createTime":5,"id":82,"options":83,"question":88,"source":29,"type":67},[],962013855,[84,85,86,87],"盒马鲜生等生鲜平台重塑了菜市场的商业模式","网约车将用车人和车辆提供者有机结合重塑了的士的商业模式","在得到app的引领下,把经典的书籍进行加工整理,变成听书产品更方便人们快节奏大信息量获取知识","OTA巨头携程网在用户定了机票或者酒店后提供微领队服务,帮助安排解决行程中的问题","以下属于化解客户痒点的有().( )",{"answer":90,"createTime":5,"id":91,"options":92,"question":95,"source":29,"type":96},[],962013869,[93,94],"对","错","对于手机行业而言,只有苹果手机的每一代都属于激进创新.(( )",3,{"answer":98,"createTime":5,"id":99,"options":100,"question":101,"source":29,"type":96},[],962013879,[93,94],"逆画像,就是产品的非目标用户画像.( )"]