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单选题 What are the two things which would be difficult to write an ad for
学科：2023级 大学英语-2
时间：2024-06-01 07:02:36
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题目1单选题
Section A Directions: In this section, you will hear three news reports. At the end of each news report, you will hear two or three questions. Both the news report and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Questions 1 and 2 will be based on the following news item. <iframe src="/module/audioplay.html?objectid=05ce41f7a8439fd203df7ab74b78cb73"></irame> What does Star Media believe about print mediaA. It continues to be an important form of mediaB. It is no longer an important part of mediaC. It is no longer important to have print mediaD. It is being taken over by social media
题目2单选题
Why did Star Media Group's revenue decreaseA. Because advertisers don't have moneyB. Because of lower advertising revenueC. Because no one is reading the newsD. Because social media is taking over
题目3单选题
Questions 3 and 4 will be based on the following news item. <iframe src="/module/audioplay.html?objectid=e00fa3da68b29b135a5a8b5e423b88bb"></irame> Why does the social media company hire fact checking companiesA. To add news to their sitesB. To make it more interestingC. To ensure ad companies are not posting fake newsD. To make money
题目4单选题
What is the problem of having fake news on social media sitesA. It was too much to readB. It was fun to readC. It created a law suitD. It was credited with spreading mistrust, lies and divisiveness
题目5单选题
Questions 5 to 7 will be based on the following news item. <iframe src="/module/audioplay.html?objectid=cc630068f4e8f631cc81ba238f473013"></irame> How is information today expected to beA. Be adaptable for videoB. Be short and to the pointC. Be as detailed as possibleD. Use current terminology
题目6单选题
According to the news, why are shorter attention spans not a bad thing for advertisers to sell their brandA. It will cost them lessB. It will make developing an ad easierC. It will only take them 5 seconds to have an impact on the consumerD. They can target a smaller audience
题目7单选题
What do ad messages need to be in today's world of social mediaA. Be as short as possibleB. Be quick and to the pointC. Increase attention spans of the audienceD. Focus on targeted audience
题目8单选题
Section B Directions: In this section, you will hear two long conversations. At the end of each conversation, you will hear four questions. Both the conversation and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D). Questions 8 to 11 are based on the conversation you have just heard. <iframe src="/module/audioplay.html?objectid=34a47226c4d3b1b210b618f24a2cf09c"></irame> What are the two speakers discussing in this conversationA. CelebritiesB. Using humour in adsC. Writing advertisementsD. Working in teams
题目9单选题
What kinds of ads irritated the speakers in the conversationA. Ads with animalsB. Ads with celebritiesC. Ads which are funnyD. Ads for necessities
题目10单选题
What are the two things which would be difficult to write an ad forA. Life insurance and necessitiesB. Funeral services and necessitiesC. Life insurance and funeral servicesD. Phones and necessities
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